Audio-visual guides have revolutionized the tourist experience of museums and historic sites. 5G technology will offer unparalleled opportunities to engage interactively and to expand access globally.

Pizza and soft drinks will be offered to attendees.

John Boulding is a highly experienced and passionate tourism professional. He is Group CMO and consultant to Vox S.p.A., a global tourism services provider in theB2B and B2B2C application technology andaudio hardwaresector. In addition to his years at Vox, John has 40+ years’ track-record as a successful and respected travel industry leader,including 28 years as a CEO of major tour operator businesses. Heis an expert in innovation, branding and change management, and is an inspiring communicator and business strategist.

Vox Media is the Rome-based leading provider of app-based travel technology and audio-guiding equipment with a global network covering 150 countries.

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